by NATASHA SMITH
10. And don't forget your beach bridal squad packing list!
Forget the sparkly sequin bridal sash and obnoxious X-rated novelty items, here is a round up of some packable must have items to make your beachy bachelorette bash not only fun, but stylish, elevated and most of all, affordable!Capture instant memories with a Fujifilm Instax Mini 70 camera that comes in a variety of fun colors and print packs with vibrant colors and patterns.Treat the bride to a luxe cashmere robe at a non-luxe price point by Naked Cashmere, the new line of affordable travel cashmere that can be monogrammed.Since beach bashes usually mean a ton of time in the sun, get the Bridesmaid swimsuit by Shop Private Party for the ultimate bridal squad shot on the beach.The new jewelry line Covet by Stella and Dot, brings diamond and gold affordably without compromising style for the ultimate bridal party gift in black diamond initial stacking necklaces.Headed to the beach or pool? Of course you are, and what better way to show off your bridal party status than fully customizable beach totes and hats by Born + Made.With your last hurrah underway, make sure to have your adorable six-foot lip floatie by Fun Boy to sink into all day. Baby kissy drink holders for your gal pals will have you all kissing (your cocktails!) without telling.
Geofeedia users can also draw out a specific perimeter if they only want to deal with posts coming out of an exact location–an airport or a specific city block, for example. They can also set alerts to be sent by email immediately, hourly, daily, or weekly.These features were useful when an American student who was traveling in Brazil had his cell phone and wallet stolen. His university in the United States, who had no knowledge of the theft, could not get in touch with him, and alerted Healix that the young man was missing.“We kind of had an idea of the last-known whereabouts of this individual,” says Meighan. “Using Geofeedia, we put in as a keyword search the university name, and drew a geofence around the place where we knew he was.”This keyword search led to a photo on Instagram in the feed. “Literally, within minutes, it just popped up–a photograph of this individual with his name and university,” notes Meighan. “He was with a group of other people, and one of them was the lady who posted the picture.”The woman who posted the photo had her other social accounts linked to Instagram, and Healix contacted her over Twitter using its company account. Healix asked her if she could get the young man to notify his university of his whereabouts. “It was very useful and allowed us to find him quickly, and pacify the university that nothing more sinister than that had happened to him,” says Meighan.Geofeedia also played a large role in helping Healix keep clientele safe during the Myanmar earthquake on April 13, 2016. A 6.9 magnitude quake struck, devastating the city and traditional communications infrastructure.Healix wanted to keep its clients away from buildings that could still be susceptible to collapse in aftershock. It executed a “discovery” search in its location-based intelligence platform and identified places where other tremors were felt. Healix then alerted people to take precautions.“You often find that in an event like an earthquake or an attack, people seek strength in numbers so they’ll naturally want to flock to an area where there are lots of other people,” he says. “Geofeedia allowed us to shepherd people away from those areas, and say ‘it might be better just to stay in rural areas for the time being, pass six or eight hours, and the buildings might become a little more stable.’”Healix tries to keep the information being pushed to travelers as concise as possible. “The advice to a business traveler during one of these incidents has to be quite apt in the format–simple bullet points,” he explains. “If it’s more than two or three paragraphs long, then it will get lost in translation.”The way the information is sent out is different for each client depending on what their needs are. Customers have the ability to receive location-specific security alerts via the company’s Travel Oracle mobile app, SMS, email, or all three platforms if required.The team at Healix did have to work through a challenge with Geofeedia, Meighan says, because staff members weren’t used to the platform’s translate tool. For example, the team was monitoring an event in Saudi Arabia, and most of the social media posts were coming through in Arabic. Meighan says that Healix International’s response time was slower simply because people were attempting to figure out the translate tool. “The tool works very well, and if we had been a little bit more savvy we wouldn’t have been as slow to respond,” he notes, “but it’s a lesson learned and everyone knows how to use it now.”Before Geofeedia, Healix relied on security partners around the world for much of the information they now receive from the platform. “In the past, we would have reached out to all our security partners, and we would be asking them to verify and corroborate what was being read on the news or if we could get it prior to being on the news,” says Meighan. With Geofeedia, much of that effort is eliminated because of the realtime updates from social media users.But while Meighan notes that the tool is a great addition to its suite of intelligence resources, the company will continue to use multiple intelligence sources to support its clients. “If Geofeedia went down for some reason, if there’s a big technical issue, we can’t stop–our business doesn’t stop.”Meighan says Healix verifies all information using a variety of sources. “From a security perspective you never rely on a single source of intelligence for information, you’ve got to have back-up sources where you can qualify and corroborate. We’ve got open and closed sources of other information that we still rely on heavily.”
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