Bazini Hopp prides itself on becoming an extension of your marketing team, generating ideas beyond traditional media relations to drive business results. The team thrives on collaborating with growing, innovative companies to create programs that help meet business objectives, putting its comprehensive capabilities to work and engage target audiences – customers, partners, investors and employees.

Critical thinkers, Karen and Liz work with the big picture in mind while always looking for new angles to convey key messages across multiple channels. To that end, each client goes through Bazini Hopp’s ”FACE the challenge” process in order to devise a customized PR plan that encompasses the following:

Following FACE, the team leverages the best combination of services that deliver paid, earned, shared, and owned media.